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The Legendary Hawx Feel, in a flex perfect for skiers with a narrow foot and medium build, and part of the lightest alpine boot series we’ve ever made. Prolite – our revolutionary light construction with added reinforcements in key zones – keeps weight down while providing extra strength for powerful skiing. The Memory Fit 3D Gold Liner is pre-shaped for comfort and support, and the Memory Fit process will thermoform your liners, shell and cuff to your feet in just minutes. Power Shift lets you adjust forward lean and flex. 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Now made with the same Prolite shell construction as the Prime and Ultra models, this boot provides stability through reinforcement in key zones for powerful skiing performance. With a comfortable foot hold thanks to the pre-shaped Mimic Gold liner, heat molding allows the material to mimic the precise shape of your foot. Customize with Power Shift– which lets you adjust forward lean and stiffness. GripWalk Grip Pads offer more traction for walking with the power transfer of a standard alpine sole. 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Engineered with Prolite, Atomic’s revolutionary construction with strategic reinforcements in key zones, this alpine boot provides more power and stability and less weight on your feet. Energy Link connecting the back of the boot’s shell and cuff adds noticeable responsiveness while skiing. An anatomically pre-shaped Mimic Bronze liner curves around the heel and ankle to provide ample cushioning and can be heat-molded for more contouring through the Mimic fitting process. The 3D Stretch Toe Box in the liner allows for a little extra length in the big toe area. This boot comes with an Adaptive Fit System (AFS) cuff spoiler that can be easily removed to increase the amount of tulip-shape and volume in the lower leg. 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The soft 75 flex is comfortable and forgiving and features the same Prolite construction as the Hawx Ultra W and Prime W, making this alpine boot lightweight while adding strategic reinforcements to key areas for powerful skiing performance. An Adaptive Fit System (AFS) Cuff features a removeable cuff spoiler that increases the amount of tulip-shape and volume inside the cuff. Built for skiers seeking a softer flex with a wide fit, this is a ski boot that’s going to make your ski day better.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eSkier Style + Flex\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eEnergy Link: Creates a powerful connection between cuff and shell, increasing responsiveness and control.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFit, Comfort + Liner\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e102mm Last: Wide Width \/ HV: This anatomical 102mm last combines a wide width and higher volume for those seeking a more generous fit.\u003cbr\u003e\u003cbr\u003e Adaptive Fit System (AFS) Cuff: A removeable cuff spoiler that increases the amount of tulip-shape and volume inside of the cuff.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eConstruction + Materials\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eProlite: Lightweight shell and cuff construction with key structural areas reinforced for powerful skiing.\u003cbr\u003e\u003cbr\u003e PP Shell \/ PP Cuff: Both the cuff and shell are made from polypropylene (PP) plastic for easier step-in and reduced weight.\u003cbr\u003e\u003cbr\u003e Cantable Grip Pad Single Component ISO 5355: These durable Cantable Grip Pads allow for the use of canting shims in Hawx Ultra, Prime \u0026amp; Magna.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFeatures\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eCuff Adjustment\u003c\/p\u003e","brand":"Atomic","offers":[{"title":"Black\/Gold \/ 26.5","offer_id":47187943031022,"sku":"P-234521","price":295.96,"currency_code":"USD","in_stock":true},{"title":"Black\/Gold \/ 23.5","offer_id":47187943063790,"sku":"P-234518","price":295.96,"currency_code":"USD","in_stock":true},{"title":"Black\/Gold \/ 25.5","offer_id":47187943096558,"sku":"P-234520","price":295.96,"currency_code":"USD","in_stock":true},{"title":"Black\/Gold \/ 24.5","offer_id":47187943129326,"sku":"P-234519","price":295.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0761\/9831\/4222\/files\/max_234572_AE5032900_3_GHO_HAWX_MAGNA_75_BLACK_GOLD.jpg?v=1763257158"},{"product_id":"atomic-hawx-prime-100x-gw-ski-boot-2025","title":"Atomic Hawx Prime 100X GW Ski Boot 2025","description":"\u003cp\u003eAn easy-to-wear boot for all-mountain skiers, the Atomic Hawx Prime 100X GW hits the sweet spot between providing support without forgoing comfort. With a medium 100 flex and mid-volume 100mm last, it’s a great fit for skiers with medium-volume feet looking for a forgiving alpine boot. Next-level Prolite offers streamlined construction with supportive reinforcements in key areas to ensure skiers have the strength and confidence to drive a turn on all conditions. A 3D Bronze liner comes with cushioned and pre-formed anatomical shaping around the heel and ankle for a comfortable fit. Memory Fit allows for full customization of shell, cuff, and liner in minutes. Add volume to the calf area with the removable Adaptive Fit System (AFS) Cuff spoiler. Cantable GripWalk pads combine added traction and grip when walking with the power transfer of a standard alpine sole while skiing.\u003c\/p\u003e","brand":"Atomic","offers":[{"title":"29.5","offer_id":47187944014062,"sku":"P-224776","price":299.96,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0761\/9831\/4222\/files\/max_9035527_AE5030840_HAWX_PRIME_100X_c636b418-5b4a-49d7-a96b-dd1dd3cdd383.jpg?v=1763260871"},{"product_id":"atomic-hawx-prime-95x-w-ski-boot-2025","title":"Atomic Hawx Prime 95X W Ski Boot 2025","description":"\u003cp\u003eWomen all-mountain skiers seeking a 100mm medium-volume boot with a medium flex will appreciate the Atomic Hawx Prime 95X W GW. Latest Prolite construction keeps the profile slim while adding strategic reinforcement in key zones for downhill performance. A 3D Bronze liner with 3D Ankle and Heel offers a precise fit right off the shelf. Customize shell, cuff, and liner with heat-fitted Memory Fit in minutes so they precisely shape around your feet. To accommodate the unique shapes of women’s calves, this alpine boot has a lower cuff and more volume in the leg. Remove the Adaptive Fit System (AFS) Cuff spoiler to create even more space around the calf. 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Incorporating performance feedback from Atomic athletes, the Bent 100 features a Light Woodcore and Powder Rocker with 5% more rocker for more tail pop and easier transitioning to switch. Freeride specific HRZN 3D delivers improved float in deeper snow and better handling in variable conditions. Dura Cap Sidewalls offer controlled power transmission and commanding edge grip on harder snow and a thicker Resist Edge adds greater durability for sliding park rails. For Bobby Brown it’s a no brainer, the Bent 100 is his everything ski. 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